If you host dinner parties for your family and friends every chance you
get, you're up on food trends and you have an entrepreneurial spirit,
consider starting a catering business. You have the advantage of
starting small with relatively low overhead and building your business
as you gain more clients. Read on for information on how to find your
niche, launch your business and spread the word.
first method
Finding Your Catering Niche
should be rooted in a genuine interest and passion. Consider the
following types of food you could focus on as you develop your catering
business:
- Lunch or brunch-style food. If you enjoy making sandwiches, quiches,
tarts, salads, and other food that is generally served during the day,
you might want to model your business around lunchtime service. You
could cater business luncheons, daytime awards ceremonies, school
functions, and so on.
- Wedding reception or special event meals. Wedding caterers typica
Test your dishes. Once you've settled on a menu, have
a party to test out your dishes on family and friends. Ask them for
honest feedback about the entire experience - both the food and the
service.
- Tweak your dishes until you're convinced they're delicious and crowd friendly.
- Practice makes perfect. Make sure you've got the techniques, cooking
times, and presentation down before you launch your business.
lly
offer a variety of appetizers and finger foods along with several
hearty entrees and a few desserts.
- Desserts only. If you love baking and have a flair for making
cookies and cakes, consider desserts-only catering. This may limit the
types of clients who hire you, but you'll also have less equipment to
buy.
- Appetizers and cocktails. Clients are increasingly hiring caterers
to create a trendy, festive atmosphere by serving only appetizers,
sometimes accompanied by caterer-prepared specialty cocktails.
-
Create a menu. By doing this first, you can figure
out how much kitchen space you'll need, what appliances you should
install and how much you can expect to bring in financially.
- Try to have a variety of items to suit different tastes. Even if you
specialize in one cuisine or type of meal, make sure your menu appeals
to a lot of tastes. For example, if you want to offer a lot of spicy
food, have non-spicy options as well.
- Consider offering vegetarian and vegan options for clients who don't eat meat and other animal products.
- Keep your menu to a manageable size, with food you're comfortable cooking made with ingredients you know you can source.
- second method
-
Securing Your Space and Supplies
-
1
Find a space to rent. Even if your starting small,
most local laws prohibit people from operating catering businesses from a
home kitchen. Look into your jurisdiction's health codes to find out
what type of space you'll need to rent.
- Consider operating from a commercial kitchen. Some kitchens allow
people to rent the space for a day or a few hours at a time. This
situation could be the right one for you if you cater only on the
weekends or a few times a month.
- If catering is going to be your full-time business, you'll probably
need a more permanent storage and cooking facility. Find a place with
adequate plumbing so you'll be able to set up your cooking and catering
equipment. Check with your landlord and your local zoning office to make
sure you can install the proper equipment like ventilation hoods and
grease traps.
- If you plan to host tastings or sell food directly from your
kitchen, look for a place with a storefront that's separate from the
kitchen, and provide tables and seating for customers.
-
2
Set up your kitchen. Catering work requires
industrial equipment that is usually more expensive than equipment you
would use in your home kitchen. Create a budget and figure out exactly
what you'll need to run your business efficiently.
- Base your equipment purchases on your menu. For example, if many of
your items are baked, install at least two ovens. If you have a lot of
fried foods, opting for more than one fryer might be a good idea.
- You may want to install multiple sinks to make your prep work more efficient, especially if you plan on hiring people.
- Plan ahead for food storage, too. Multiple refrigerators and a
walk-in freezer might be necessary to store dishes you prepare ahead of
time. Heated and non-heated holding areas are important for holding
temperature and storing prepared items.
- Obtain all the pots, pans, and other kitchen equipment you need to make the items on your menu.
-
3
Purchase the catering equipment that you will use on-site.
The equipment you choose will depend on the type of service you want to
provide, but at minimum you will need serving platters and serving
utensils.
- Many catering businesses provide plates, silverware, glassware, or disposable plates and utensils.
- You may want to offer special display trays and tiered food pl
atters to help make the catered event more festive.
- Make sure you have the proper equipment to keep the food either cold or hot, such as chafing dishes with liquid fuel burners.
- Consider buying linens, napkins, table decorations and centerpieces.
Some catering businesses also offer tent canopies for outdoor events.
Setting Up Your Business
Get applicable permits and licenses. Research the
laws in your area regarding distribution of food or alcohol at catering
sites. Make sure you have the permits and licenses you need before you
get started.
Set your prices. Make sure you have paperwork in
order for when you do consultations, tastings, and cater events. Either
hire an accountant or do your own bookkeeping to keep track of your
expenses, invoices and income. Buy a van and other equipment for transporting food.
Make sure the van has plenty of space for storage of food, linens,
tableware, and any other equipment you might need to bring to your
clients' sites. One vehicle should be sufficient to start. You may
decide to buy more if your business expands.
Hire staff. Decide what staff you will need to help you with food preparation, delivery, and service.
- Instead of hiring staff right off the bat, you could also use a temp
agency for your cooks and servers, at least until you build up your
business.
- Consider what type of uniforms you want your serving staff to wear.
- Train your employees to provide the type of service you want to offer your clients.
Apply for an account with food suppliers. When you're
just starting out you may be able to use a local wholesale club to buy
your food, but if you get busy enough, you will find it easier to do
business with a larger supply company.
- Produce can be acquired locally from farmers.
- The makers of alcohol will sometimes give you a special deal on their brand if you display their logo at events.
Market your business. Pass out fliers and menus, post
on Facebook, and take out ads in local newspapers a few weeks before
you plan to open. You can start taking orders ahead of time and do
mobile tasting events to get the word out.
- Submit your business information to wedding sites and ask for
banquet halls and popular local wedding venues to refer potential
clients to you.
- Word of mouth is one of the best ways to get new catering business.
Do your best to make the first few events go smoothly, and soon you'll
have your hands full with new clients.
About Syed Faizan Ali
Faizan is a 17 year old young guy who is blessed with the art of Blogging,He love to Blog day in and day out,He is a Website Designer and a Certified Graphics Designer.
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